Vend Anytime Anywhere
Digital Brand Experience
Social Media Marketing
Product Branding
Website Management
Vendekin Technologies is a global pioneer in unattended retail and vending digitisation, offering a patented, mobile-first SaaS platform for smart vending machines, micro-markets, and self-service kiosks. With multiple international patents and partners worldwide, Vendekin is transforming the future of automated retail through tech-enabled experiences.
Approach
Vendekin set out to transform the way conventional store owners think about sales, by removing the constraints of time, manpower, and physical presence. The focus was on the machines and on promoting them through both digital platforms and traditional channels, highlighting how they unlocked uninterrupted commerce. Through audience insights, we discovered a key opportunity, enabling small and medium businesses to continue selling even after hours, without staffing worries.
Solution Areas
Interics Designs communication positioned Vendekin as a smart, self-service solution provider that empowers conventional store owners and businesses to leverage the after-hours sale.
We spotlighted aspects like enabling after-hours, autonomous sales with zero staff dependency, turning every location into a 24/7 store through compelling campaigns like ‘Vend Anytime, Anywhere’, ‘Vend it like Vendekin’,etc.
These moved the narrative from traditional conventional stores to intelligent, always-on micro-commerce. Every message was tailored to highlight real-world benefits, helping Vendekin connect directly with shop owners, franchise operators, and vending entrepreneurs.
From website optimisation and performance-driven SEO to targeted social content and digital campaigns, every touchpoint reinforced Vendekin’s promise: making commerce easy, intelligent, and uninterrupted.
Outcome
The new positioning helped people see Vendekin not just as a vending machine company, but as a smart retail solution over the traditional conventional stores.
By focusing on benefits like 24/7 sales and no need for staff, we connected better with shop owners and small businesses. As a result, Vendekin saw more engagement online, better quality leads, and growing interest from conventional business retailers looking to leverage the automated, self-service selling.
